Advisory board
• John Perry Barlow
• Gorden Bell
• Peter Cochrane
• Deborah Estrin
• Eric Haseltine
• Michael Hawley
• Alan Kay
• Leonard Kleinrock
• Douglas Lenat
• Robert Lucky
• Nicholas Negroponte
• David Reed

Dr. David Reed's research focuses on designs for societal-scale systems that manage, communicate, and manipulate information shared among people. Dr. Reed co-developed both the Internet design principle known as the "end-to-end argument" and Reed's Law, which describes the economics of group formation in networks. At the MIT Media Lab, David led work on viral communications, exploring adaptive, scalable, evolving radio network architectures. David was also an HP Fellow at HP Labs. In 2005, David received the IP3 Award for his seminal work on Internet architecture. He has served on the Federal Communication Commission's Technological Advisory Council and other groups, advising the U.S. government on issues related to future communications technologies. David has consulted widely in the computer industry, has served as a senior research scientist at Interval Research Corporation, and was the vice president and chief scientist for Lotus Development Corporation. He was also the vice president of research and development and the chief scientist at Software Arts.
David Reed
Senior Vice President, Special Projects
SAP